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Shanghai International Food Fair 2011
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Shanghaimart (2299, Yan'an Road West, Shanghai) |
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24 - 26 November 2011 |
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The Shanghai International Food Fair 2011 is organised by Shanghai Mart, and co-organised by Borneo International Expo Sdn. Bhd. (BiE) : Malaysian Pavillion Co-organiser for the Malaysian Pavillion, to provide a platform for International food and beverage products suppliers to expand trade activities into China retail market especially Shanghai and Eastern China.
The food fair is strongly supported by JMA (organiser of Foodex Japan), which is taking up 100 Japanese booths. Besides Japan, other countries involved in the food fair are Korea, Taiwan, Malaysia, Thailand, Singapore and Phillipine.
Exhibitors include those involved in all types of bottled / packed / canned / preserved and non-perishable imported food and beverage products (ready-to-serve food products).
The Business Events (ie., services provided) during the Shanghai International Food Fair 2011 includes:
- Business Matching
- Band and Products Releases
- Forum, Seminar & Workshop
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| The Objectives for the Malaysian Pavillion at the Shanghai International Food Fair 2011 |
- To create a platform for Malaysian Enterprises to promote its unique and quality food & beverage products for expansion of trade activities into China retail market especially in Shanghai and Eastern China
- To create interest, generate sales and launch new products to the fastest growing Chinese market and international buyers
- To develop business opportunity with enterprises such as dealerships or agents for Malaysian food & beverage products and brands in China and internatioanally)
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| Proposed Participation Package for Malaysian Delegates |
- Booth Exhibition (3 days exhibition)
- B-Match (Business Matching)
To build a platform for Malaysian exhibitors in meeting Chinese and China-based international buyers)
- Malaysian Products promotion / launching
Create a platform for Malaysian event in the overall trade fair events and activities plan
- Media Promotion
- Event promotions through venue advertisement space, EDM and newsletter
- Media partners invitation for coverage and promotion of pavilion
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Organisers and Sponsors
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Japan
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Malaysia |
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